Archive Page 3

27
Aug
10

Deep Flow and Wheel of Yoga now on DVD: A Smush Media and Studio B Films Co-Production

Namaste! After spending a weekend filming with world-renowned yoga instructor David Moreno, our chakras are aligned and we feel better than ever. Our friends and colleagues at Smush Media invited us to co-produce a duo of instructional yoga videos and we were thrilled to join them. This is the third yoga video Studio B has produced and the process is always an enjoyable (and rejuvenating) one. Despite some similarities, each instructional fitness video is a different experience with distinctive needs. Meeting the challenge of creating a unique and dynamic video that is suitable for its niche has taught us a thing or two and we are especially proud of these last two videos now available on DVD.

Here’s our production profile for Deep Flow Yoga: Lateral Sequence and Wheel of Yoga: For Cyclists.

Location: We shot both videos in the dining room of Ozumo, a Japanese restaurant located in downtown Oakland. The set was simple, yet with an air of exotic elegance. We wanted the ambiance to reflect David’s calming nature but didn’t scream “New Age.” We also required a large open space, so the dining room layout was a perfect fit.

Camera: Love those jib arms! A moving camera can really keep the shot interesting and can also be helpful to show different angles of the body as the camera floats around the instructor and his students. We used two timecode synced HD cameras, with the jib-rigged camera shooting all the wide angles while the second camera captured the close ups.

Narration and Host: David is such a calm on-camera talent to work with – if only they all could be so balanced! For the shorter workouts we decided to have David narrate each routine on camera with the longer routines we used voice-over, which allowed for flexibility in the edit room.

Check out this clip and see our final results


23
Jul
10

Broadcasting Live from Your Backpack with the Tricaster TCDX300: Studio B Films now offers multicamera HD webcasting

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New toy! One of our latest additions is the Tricaster TCDX300 and we were psyched last April when we had the chance to try it out on our fellow nerds at the Twitter Chirp Conference. This amazing little black box is small but mighty: it has the power of network-style TV broadcasting, jammed in its 20lb body – so light in can fit in your backpack. It’s completely self- contained and we were able to live cut a three-camera shoot of Twitter’s live event.


These portable tricasters are really revolutionizing the capacity of independent production companies to offer a higher caliber of live capture at conferences, concerts, sports events and just about any other live video multi-camera event. At the Chirp Conference it was readily apparent how much viewers rely on webcasting – even though they were at the actual event, the entire audience had our webcast running on their laptops and were watching online for a better view.


Check out the surrealist photo below taken by our Rental Manager, Josef Shafer – those are all the laptops, tablets and handheld devices broadcasting our video.

Chirp Conference

Take a look at this clip and see the TCDX300 in action…



07
May
10

Finding the right videographer for your video production

David Collier director of photography shooting for Adobe with the red one camera

David Collier director of photography

Pulling together the right video crew is a key element to the success of your video production.  If you have ever shot in an unfamiliar city, you probably know that it can be especially challenging and intimidating to find a good crew.  At the heart of any production crew is the videographer or Director of Photographer (DP or in England D.O.P).  When crewing-up, I suggest starting with a well suited videographer and then let that videographer select the sound and lighting personal.  Most likely the videographer has a good sense of the production landscape of the city and has folks already that they like to work with.  That helps create a solid crew.

Every video has its own particular production challenges and requires that the videographer or director of photographer (DP) has a specific set of skills.  Every DP has his or her strengths.  For example some DP/videographers are particularly good with lighting or green screen shooting, but not necessarily good with hand-held camera work or shooting documentaries.  Some DPs are great when it comes to having a vast knowledge of lenses and giving the production a cinematic look.  And there are other videographers have specialty skills, like working a jib arm or Steadicam.

One question to contemplate, is if your video production needs a director and videographer?  On smaller crews everyone wears several hats.  Some videographers double as directors and can help direct the talent, conduct interviews and have a good feeling for what b-roll you will need when you get the edit room.  If there are important clients on the job, it’s critical that you have a good vibe on the set and that the clients have a good over all experience.  No mater how skilled your videographer and crew, you don’t want the work environment to feel awkward.  Some videographers are particularly good with clients.  When interviewing the videographer you can get a sense for not only their skills, but also their personality.  In the process, be sure to tell the videographer about your particular needs and ask him or her what other productions they have shot that are similar.

Here are a few good questions when interviewing perspective DPs or Videographers:

What types of productions you enjoy shooting most and what you are particularly adept at shooting?

Do you have a demo reel that I can see, ideally online?

What other production crew personnel would you recommend for this job?  Do you have recommendations for who I should hire?

What camera package, lighting equipment and sound gear would you recommend?

What is your rate and do you work on an eight, ten or twelve hour day?

Is lunch on or off the clock?

With those answers, you should be ready to begin your production.  Of course, always get an emailed estimate before the job so that you

19
Feb
10

Studio B shoots Meat!

Would you believe me if I told you we shot meat for two days? Well, we did. We spent two days in a studio shooting artisan deli meats: salamis, prosciuttos… for Columbus. As you can imagine, we sampled the delicious fare.

This is an example of one of the many point of purchase videos we have produced.  This one in particular is all about appetite appeal and will show on a large screen at your local deli counter.

Did I say we love food shoots!

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19
Feb
10

Studio B produces video to celebrate Sierra Nevada’s 30th Anniversary

To celebrate its 30th anniversary, Sierra Nevada Brewery is releasing a series of specialty beers made by and honoring pioneers from the craft beer movement. A percentage of the proceeds go to charity.

Studio B shot the video commemorating the project and the luminaries of the movement. We spent a day at Anchor Brewing Company in San Francisco with Fred Grossman, Founder of Sierra Nevada, Fritz Maytag, Founder, Anchor Brewing Company, Charlie Papazian, President of the Brewers Association and Fred Eckhardt, Author, “A Treatise on Lager Beers.” We learned about the history of craft beer and tasted some too!

Check out the video:

19
Feb
10

Studio B does Science

Recently, Studio B has been shooting science and we’re getting smarter by the day. The Chabot Science Center contacted us about making a DVD for their science afterschool program for girls, Techbridge. Studio B shot a series of three curriculum DVDs that teach circuitry, environmental science and the science of design for girls. We played with catapults, blinking robots and learned about green building materials.

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Also, we recently shot a video with renowned Neuroscientist, Robert Knight. Dr. Knight presented an overview of the field of neuroscience for a general audience. The video lecture is informative and answers many common questions about memory, brain scans and neurological disorders.

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16
Feb
10

Studio B partners with Adobe and Wired Magazine to showcase the new possibilities of a tablet magazine

wired_screenshot1The iPad was announced.  What next?  We are all thinking about applications for the tablet computer and new ways to consume media.  Well, that is exactly what Wired Magazine in partnership with Adobe has been working on in the last year.  A magazine created for the tablet computer.

Studio B had the good fortune to shoot the video announcement of the March edition of Wired magazine, designed specifically for the tablet computer.  The digital magazine uses Adobe AIR as its platform.  And it is striking!

Unlike much web content, the March issue is designed by Wired’s talented print design team, and it shows.  It’s beautiful.  The design is easy to navigate, intuitive in terms of use of UI and filled with promised 360 views, video and audio.

It’s amazing to look at the same car add in the print and tablet versions.  In the print version, the fold of the magazine hits in the middle of the car.  On the tablet version, you can spin the car around with a swipe of your finger.

Studio B had a chance to read through the magazine during the filming.  The idea behind the tablet magazine is to offer an experience as rich as viewing content on the iPhone, and judging on the prototype issue, they have delivered.  Studio B worked with Adobe’s Dan Cowles to shoot this project.  We interviewed  Scott Dadich, the Creative Director of Wired and Jeremy Clark from the Adobe Experience Design team.

Wired is one of Condé Nast’s 18 publications, so the growth potential for a tablet magazine is grand.  That is not to say that the tablet will replace the magazine, it surely will not, but as media makers, we are thrilled about the video potential of new tablet magazines.

04
Dec
09

Studio B shoots John Mayer’s New Augmented Reality Music Video

Studio B shot Grammy Award-winning musician John Mayer’s latest music video in Hollywood, CA. Mayer, who tweets, blogs and posts his own videos on his website, contacted Adobe about collaborating on a new Augmented Reality video for his newly released album, Battle Studies. Mayer wanted to make an innovative new video for his single, “Heartbreak Warfare” that was creative, new and interactive. picture-47

The video continues Mayer’s desire to include his audience as part of his process.

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Here is how the video works: Adobe’s new Flash-based Augmented Reality software works in conjunction with your computer’s camera. To watch the video unfold, you hold up an augmented reality marker (provided as a PDF) to your computer’s webcam. The marker triggers the video to begin. Because you are holding up the marker, you will see yourself as a part of the video, behind John Mayer. You can move the marker and John and his surrounds move with you.

Studio B shot the video on a Green screen stage in Hollywood and pulled the key. We worked closely with Dan Cowles from Adobe to coordinate the John’s actions so that the experience would be seamless. As you can see in the Wired video, John kept us all entertained – especially between takes. Blitz, a motion graphics company in LA, was also on set working closely with the engineers. Blitz built the 3-D experience.  Studio B was thrilled to work with Mayer on this new Augmented Reality Video.

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04
Dec
09

John Mayer in ProRes 4444 with the Panasonic HPX-3700 (P2 Varicam)

We recently got to do a shoot with Adobe for John Mayer’s latest music video. Since it was to be a greenscreen shoot and placed into a pretty high-profile piece we decided to pull out all the stops. The timing worked out pretty well because it coincided with Apple releasing the nee ProRes 4444 codec which would allow us to do a 444 capture on the fly and then key directly in After Effects without super-heavy files. So, we lugged our 8-core Mac Pro with the Kona3 card down to LA and installed two 1.5TB Seagate Barracuda drives (RAID 0 for throughput) into the mac. We needed the Kona3 because we wanted to pipe the super-clean dual link image from our brand new Panasonic HPX-3700 (P2) camera. We decided on the Varicam over the RED ONE because there were some pretty great reactions to it during the ASC Camera Test that was conducted in LA. Then to help insure that we’d get a crystal clear image, we put some Digi-Prime glass in front of the full-raster 1920 X 1080 imager of the Panasonic Varicam. Also, since this was an Adobe gig, we bypassed Final Cut Pro altogether and used the Kona VTR Xchange utility to capture to ProRes 4444 and then could drop the files directly into After effects to do our test keys.

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Here’s the dual-link interface from the Kona 3 control panel.

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Doing an on-set test-key on the footage with imagery from the boards.

In the end, the footage was some of the cleanest we’ve seen. Even with the heavy shadowing from the dummy green furniture that we placed on set, the key came out great (with some rotoscoping here and there). All in all, it was a very smooth process combining the Panasonic HPX-3700 with the Kona 3 and the new Apple ProRes 444 codec. Bring on the next one!

19
Oct
09

Studio B partners with Adobe to prove that Flash works on the iPhone…

Myth hackers, Episode 1

What is the number one complaint of iPhone users?  Flash won’t run on it.

Right?

Wrong!

Adobe teamed up with Studio B for a Mythbusters spoof to prove that
Flash does indeed work on the iPhone.  The shoot included a blender, a
steamroller and live explosions (unfortunately, many did not make the
cut)!  Adobe kicked off MAX, their main event of the year with the
video.

We now have Flash on our iPhones and are ready for the next gig with
pyrotechnics☺

Check it out: